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SAAC Expo, the West Coast’s largest regional promo industry tradeshow, is going back to San Diego for 2023. Block off Wednesday and Thursday, August 16-17 and make plans to join us at the San Diego Convention Center. For the third year, your hosted buyers will be allowed to walk the show floor and learn about the power of promo while brainstorming ideas for the fourth quarter.

SAAC Expo is the perfect place to find inspiration for holiday campaigns and gives you access to two days of face-to-face conversations and the latest trends in promo. 

Register Now

SAAC EXPO 2023 Registration Fees

Distributor Registration:
SAAC Member: $0/person
Nonmember: $50/person

Client Registration:
SAAC Member: $0/person
Nonmember: $10/person


Wednesday, August 16, 2023
Open Only To Promo Distributors
8 am - 10 am | BOSS - Business Owners Services Summit
8 am - 4 pm | Registration Open
10 am - 4 pm Exhibits Open
4 - 5 pm Welcome Networking Event
5 - 9 pm SAAC Experience: Game On! (ticket required)

Thursday, August 17, 2023
Hosted Buyers Welcome
8 - 9 am Maximizing “Merch” In Promotion Budgets
8 am - 3 pm | Registration Open
9am - 3 pm Exhibits Open


We have negotiated special rates for SAAC Expo attendees at the Hard Rock Hotel in San Diego. Take advantage of this discount by booking before Sunday, July 16. Use the link below to make your reservation today or if you plan to make your reservation over the phone make sure to use code 2308SAACEX.


Valet Parking 
$58/night with 24/7 in and out privileges.

Convention Center Parking Garage
Rate: $20.00, subject to change
Enter the parking garage on Harbor Drive
No in-and-out privileges
Overnight and RV parking are not permitted

Wednesday, August 16, 8 - 10 am

BOSS (Business Owners Services Summit) puts you in an intimate learning environment with select business service providers to learn new promo ideas and hear details about services that can help your business. 

SAAC Experience: Game On!
Wednesday, August 17, 5 - 9 pm

New at SAAC Expo 2023! It’s time to bring out that competitive spirit. We are constantly competing for revenue, retention, and market share. But at SAAC Experience: Game On!, the only thing you’ll be competing for is a chance to win awesome prizes. Your ticket comes with a buffet dinner, DJ, games, and a (maybe-not-so-friendly) cornhole competition. This is your chance to beat out the competition while developing deeper and more intimate connections with potential partners.

Individual tickets are $100/seat, or you can get a table for your team (or partners!) for $750. Compare that to the cost of a corporate or team bonding event (not to mention the headache of trying to plan it), and you’ll see the true value this night of fun can have!

Thursday, August 17, 8 - 9 am

Maximizing “Merch” In Promotion Budgets
Dale Denham, MAS+, PPAI’s President & CEO

Whether you call it swag, merch, branded merchandise, or a promotional product; personal, physical advertising is effective, wanted and appreciated. It incentivizes, influences, or reminds the recipient to take a desired action, and is a vital part of any comprehensive marketing or communications campaign. Learn how to unlock the effectiveness of the powerful marketing medium of promotional products and hear inspiring, creative, successful uses of promo along with insights on trends to help you get a higher ROI for every dollar you spend in promo. You’ll better understand how to build the perfect promo for your business needs while understanding more about this 25-billion-dollar industry.

Exhibitor List 

As of 5/2/2023


3M Promotional Markets

A Plus Wine Designs

AAA Innovations


Advertising Specialty Institute (ASI)

American Ad Bag Co.

American Bubble Compnay

Aminco Int'l (USA) Inc.

Antigua Group

AO Coolers

Apollo Usa

Ariel Premium Supply Inc

AZX Sport


Banaka, Inc.

Bath Promotions

Burnside Sierra Pacific Apparel

Clothpromotions Plus


Coloring Book Solutions

Creative Leather Imaging Inc.

Crystal D

Edwards Garment Company

Fairytale Brownies Inc

FolderWorks & Epoly

Gemini Industries, Inc.

Gill Studios Inc.

Global Promo



High Caliber Line

Hirsch Inc.

Hit Promotional Products

Howard Miller Co.






Koozie Group

LAT Apparel

LimeLight USA

Logo Mats, LLC


Los Angeles Apparel

Mad Engine Global


OTC & Apparel

Otto International, Inc.

Pacesetter Awards

Peerless Umbrella

Perry Ellis International

Picnic Time Family of Brands

Pinnacle Designs


Preferred Nation


Promo Hunt

Promo Social Post

PromoTec, Inc.



Showdown Displays

Snugz USA

Sock Club


Spector & Co.

Starline USA

Storm Creek

Swanky Badger



Terry Town

The Magnet Group


Tomax Usa

Totally Bamboo

Towel Specialties

Travel Diary

Twintech Industry

Vu Line Direct

Wisecrowd, Inc. d/b/a WUDN

SAAC Expo Sponsors

Show Sponsors


Premier Partners


Regional Partners


Wheelchair, Scooter & Medical Rentals

Ashley Medical
Oxygen tanks only
ashleymedical.com N/A 619.297.1983
Alterative Mobility alternativemobility.net/ Alternative.mobility@yahoo.com 619.427.2525
Eric’s Medical Supply ericsmedicalsupply.com/rental ericsmed@aol.com 619.298.9640
Mobility Source mobility-source.com/Welcome.html info@mobility-source.com 619.234.9505
Scootaround scootaround.com/en/san-diego info@scootaround.com 888.441.7575

Specialty Advertising Association of California (SAAC) 
3125 Skyway Circle N
Irving, TX 75038

p:972.258.3070   e: info@saac.net

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