
Back to the Beach!
You’ve probably heard us say it already—but we truly can’t contain our excitement! The SAAC Expo is heading back to the Long Beach Convention Center, and we couldn’t be happier. As shared last month, several SAAC Board members and members of the Expo Committee recently spent time in Long Beach reviewing show details, touring our three hotel options, and planning a special pre‑Expo event. Walking through downtown Long Beach brought back a strong sense of nostalgia. The Long Beach SAAC Expo has always been a fantastic opportunity to recharge ahead of the fall and holiday selling season—and, of course, to strengthen the relationships that matter most.
This year, we’re pleased to offer three hotel options, each with special SAAC rates. Every property brings something a little different to the table, and we’re confident you’ll find one that fits your needs.
Click here to explore the hotel options.
The SAAC Expo truly spans the entire week, with something for everyone:
- Monday kicks off with the SAAC Golf Tournament. Who doesn’t enjoy doing business on the golf course? Even better, a portion of the proceeds will support SAAC scholarships. An after‑golf event will follow at one of the hotels, giving everyone—golfers and non‑golfers alike—a chance to connect and enjoy the day together.
- Tuesday evening, we’re planning a Women in Promo event. More details will be shared soon.
- Wednesday marks the official start of the Expo with a keynote presentation and a full day of educational sessions. Day one will remain a distributor‑only day, followed by a fun evening event (details coming soon).
- Day two will be our end‑user day—an excellent opportunity to invite your clients and showcase the many creative ways we can support all of their promotional needs.
And to get everyone in the Expo spirit ahead of August, our Events Committee has organized a networking event at The Auld Dubliner. Join us at a venue filled with great memories—or come ready to make some new ones.
Click here to register for the event.
We look forward to seeing you in Long Beach and sharing an unforgettable SAAC Expo week together!
With gratitude,
Jacque Martin
President
Specialty Advertising Association of California (SAAC)

